You have the choice to design your grid by focusing on one row or two, or even three at a time. Go big or small with this, it doesn’t matter. You can also make it look like the grid forms a frame around your image. Since Instagram’s grid shows images in stacks of three, you should upload pictures that form a pattern in them. More than what you choose to upload, it’s also about the #thngs you choose not to. That’s how you plan an appealing Instagram grid layout. If you are promoting your brand, or your own content, you need to be smart about what you upload. Instagram used to be about uploading our selfies or showing off our new emo haircuts.

Raise the level of your Instagram grid layout It doesn’t take much time once you get the hang of it, and when you start putting in some effort, doing your thing gets easier and easier. If you don’t know how to visually plan your Instagram grid, fret not. Then they immediately scroll down to your grid.Īnd that’s where you either score or miss.Ī visually appealing Instagram grid will ensure users who discover you convert into followers. People take a moment or two to judge your bio and profile picture. Your profile has to be attractive enough to get the audience hooked right away. But if the images aren’t appealing, no one’s going to open them and read what’s inside. You can be the best copywriter in the world and come up with kicka$$ captions.

Why should you care about an attractive Instagram profile?

All it takes is 3-5 seconds of our attention to decide if we are pressing the follow button or not. It happens every time, and it happens quickly. So at the end of the day, we follow and engage with content that looks the best to us. At least on Instagram, where the cover is an appealing Instagram grid. We don’t judge a book by its cover, right? Yeah, I wish it were that simple.

Aesthetic instagram grid layout